Pieces of the Internet Marketing Puzzle – Pt. 2

Online Press Releases – There are general and industry specific news sites which will publish your news releases but you’ll have to find them. Some offer paid for publishing which you should consider.

Article Marketing – there are a number of magazine publishing sites where you can publish your articles to your account and they’ll eventually gain some rank in the search engines – enough to bring you some new customers.  You’ll reach a larger audience than you would if you just posted the articles at your own website.

Blog Marketing – you can create a blog where you talk about your business and products along with some personal information so visitors get to know you better and trust you – essential for sales. By leaving comments on others’ blogs you can build your reputation over time with the visitors at that blog and gradually you’ll gain some readers at your blog and site as a result. You might offer to write a guest article on another popular blog for free with links back to your site. There are many ways to use blogs for spreading the word about your business and website. We’ve only just touched on a few here.

Contests & Giveaways – giving away something of value for free or holding a contest and requiring registration to your newsletter to gain entry is something most companies overlook but it’s a fantastic technique to increase email list subscribers and visitors to your blog. A multi-part contest where you give away a piece of the puzzle every few days can lead to great page-views and visitors that keep coming back.

Twitter – Twitter is a chat application that people across the world use. Oprah even featured it on her show, joined, and had 1 million followers in a very short time. If you increase your twitter follower count you can do effective marketing by sending tweets every now and again about your products, services, special sales, bonuses, deals, etc. It has yet to be seen if Twitter will be long-term marketing resource, but if early indications are worth anything we’ll see it last for a long time at least among a certain segment of the population.

There are many other tools you can use to market your new business on the internet. Start finding out about them and learn something about each. If you want to increase your knowledge about web 2.0 and social media type internet marketing resources join our newsletter here so you’ll be notified of special offers we have on online training courses. We’ll even offer some free ebusiness courses to newsletter subscribers. Join now >